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The primary quarter of 2026 noticed plugin EVs at 98.6% share in Norway, up from 95.2% in Q1 2025. BEV share grew 12 months on 12 months (YoY), and PHEV share declined. Total Q1 auto quantity was 27,175 models, down some 14% YoY. The Tesla Mannequin Y was the best-selling BEV in Q1.
2026 Q1 auto gross sales noticed mixed plugin EVs at 98.6% share in Sweden, with full electrics (BEVs) at 97.9% and plugin hybrids (PHEVs) at 0.7%. These figures examine YoY towards 95.2% mixed, 90.6% BEVs and 4.6% PHEVs.
The 2025 Q1 baseline had seen a final probability pull-forward of non-BEV powertrains forward of steeper taxes. Since then, each PHEVs and diesels have every dropped to round 1% market share (or much less), with HEVs and petrol barely seen. For now, diesels are nonetheless barely most well-liked in comparison with PHEVs, (1.1% vs 0.7% in Q1 2026), which is unlucky, although not a serious problem at these hint volumes.
January 2026 noticed new increased VAT taxes for all automobiles, together with the ending of VAT exemption for a lot of BEVs. The looming change prompted a pull-forward of general auto quantity in December, and notable hangover in January, a gentle hangover in February, and a rebound (to YoY development of 33%) in March. Total Q1 volumes have been solely down 14% YoY, and can probably see regular volumes from Q2 onwards.
BEVs now look set to attain roughly 98% share within the coming months, while different powertrains proceed to fade away. Petrol and HEV mixed offered simply 78 models (0.29% share) in Q1, so are actually successfully momentos from a bygone age. Even diesels averaged underneath 100 models monthly, in comparison with ~9,000 BEVs monthly.
Finest Promoting BEV Fashions
The Tesla Mannequin Y was once more the highest promoting auto in Norway in Q1, a place it has held for each quarter since occurring quantity sale in Q3 2021. The Tesla Mannequin 3 got here second, and the Toyota bZ4X got here third.
The Toyota bZ4X was up to date within the latter a part of 2025, with higher vary and improved DC charging. With annual servicing at Toyota garages, there’s a ten 12 months, 1 million km guarantee on the battery and powertrain – the gold-standard (most producers give 8 12 months warranties and 150,000 km). With common servicing, Toyota additionally provides an general car guarantee of 10 years (additionally a gold-standard, with most manufacturers giving simply 3 12 months warranties). These warranties (in a tricky setting), not tech specs of the car, are certainly the rationale for the bZ4X’s sustained success in Norway.
Toyota has additionally simply launched the brand new C-HR BEV in Norway, a smaller (4520 mm) and extra reasonably priced car than the bZ4X (4690 mm). The C-HR registered 101 models in March and ranked thirty fourth. Regardless of being smaller, the C-HR has a bigger battery than the bZ4X (72 vs 69 kWh usable), thus longer vary, and the identical 28 minute charging. It has the identical main guarantee because the bZ4X. We will anticipate the brand new C-HR to climb into the highest 20 sooner or later this 12 months.
In the meantime Toyota’s “City Cruiser” has climbed from its debut 21 models in This fall, as much as 874 models in Q1, and brought fifth place. Total it appears like Toyota is making an attempt to get severe with BEVs in Norway – essential now that every one different powertrains (notably its favoured HEVs, in addition to PHEVs) are successfully off the desk.
One other debutant was the brand new Kia PV5, a minivan which undercuts the VW ID. Buzz on value. It registered 201 models in Q1.
A ultimate entry was the JAC T9 pickup truck (19 preliminary models), bringing one more BEV choice to farmers, foresters and different rural clients in Norway. There’re now BEV 6 pickup truck fashions obtainable in Norway, some beginning underneath €50,000, an enormous enchancment from simply a few years in the past.
Outlook
Norway continues to be essentially the most vibrant BEV market in Europe, not solely by way of market share, however within the number of BEV fashions on provide – primarily because of having an open market, not protecting out competitors from Chinese language manufacturers, the BEV innovators.
The Norwegian economic system stays considerably erratic, having gone from destructive 0.8% YoY GDP development in Q3 2025, to +2.1% in This fall, to +2.2% in Q1 2026. Headline inflation stands at 3.6% as of the tip of Q1, from 0.3% as of This fall finish. Rates of interest have been flat at 4% since late September. Enterprise confidence was lacklustre at 1.2 factors as of finish of Q1, from 3.4 factors a 12 months in the past.
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