The 14 Producers Taking part in California’s New MyFirstEV Program



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California has launched a brand new monetary incentive program to help electrical automobile adoption, as I coated beforehand. The concept was to extend EV adoption once more after it dropped from the Trump administration and Republicans in Congress ending the federal EV tax credit score prematurely. This system has formally launched, and we now have extra particulars.

Initially, it’s a $135.5 million incentive program for now. The incentives can be found for individuals who haven’t beforehand purchased an EV. This system goes via auto sellers to attempt to make it simpler and smoother to manage, and to strive to verify nobody misses out who qualifies (or as few as doable miss out*). “This system reduces upfront ZEV prices by partnering with automakers via grant agreements to ‘purchase down’ the sticker value, with Authentic Tools Producers (OEMs) matching the state’s contribution. Incentives can be supplied on the level of sale for first‑time consumers or lessees of recent or used ZEVs, offering a mixed $3,500 for brand spanking new automobiles ($1,750 every from the state and taking part OEMs) and $1,750 for used automobiles ($875 every),” CARB writes.

Notably, apart from California-based producers, there’s a cap on the automobile value that qualifies. “This system has a Producer’s Advised Retail Value (MSRP) cap of $50,000 for brand spanking new mild obligation passenger automobiles and a gross sales value cap of $25,000 for used automobiles to maintain incentives centered on inexpensive choices.”

One replace we now have is the listing of auto producers taking part. “In an effort to take part, producers have been required to decide to the MyFirstEV program by June 30, 2026, and have an eligible automobile prepared by September 2026. Taking part producers eligible new automobiles have to be mannequin yr 2026 or newer, and eligible used automobiles have to be at the least two mannequin years older on the time of sale,” CARB provides. With that stated, on to the listing:

  • Chevrolet — launching August 2026
  • Ford — launching August 2026
  • Honda — launching September 2026
  • Hyundai — launching August 2026
  • Kia — launching August 2026
  • Lexus — launching September 2026
  • Lucid — launching August 2026
  • Mitsubishi — launching November 2026
  • Nissan — coming quickly
  • Rivian — coming quickly
  • Subaru — launching September 2026
  • Tesla — launching August 2026
  • Toyota — launching September 2026
  • Volvo — coming quickly

So, that’s the listing.

*Nevertheless, there are additionally some essential caveats to remember: “MyFirstEV launch and availability will differ by producer and dealership. Automobiles ordered or bought earlier than a taking part producer has made the inducement out there won’t obtain the inducement.” So, make sure to test on this earlier than shopping for a automobile!


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